Digital Fundraising Cards for the Modern World
Real discounts. Real community. 100% of proceeds go directly to the families and causes you care about.
Why We Built This
Built from real life. For real families.
Wayward Purpose was born from a simple, frustrating truth: military families—and families like them—can't just ask for a raise.
My wife and I both worked 2–3 jobs to fund our kids' activities. I've served in the military, and I've struggled every year with one impossible question: How do I keep serving my country and still give my kids everything they deserve?
Traditional booster clubs don't reach military families. School fundraisers don't cover dance competitions, travel to nationals, private school, or faith-based schools. There's no mechanism for the community to show up — until now.
The Community Sponsorship Card
A Community Sponsorship Card is simple: local businesses offer discounts, families sell cards to their community, supporters get real value at places they already shop, and 100% of card sales go directly to the cause.
But it's more than fundraising. It teaches kids about communication, community, entrepreneurship, and what it means to ask for support — and receive it.
This is how we fund what matters. Together.
— Will Paulson
Founder, Wayward Purpose
How it works
Simple for supporters. Powerful for organizers.
For Supporters
1. Scan QR or Click Link
Find a campaign shared by someone you know or browse our active cards
2. Buy Your Card
Enter your email and pay — takes under 2 minutes
3. Add to Wallet
Get your digital card by email — save it to Apple or Google Wallet instantly
For Organizers
1. Partner with Businesses
Work with local businesses to add discounts to your card
2. Share Your QR Code
Get a unique QR code and link to share with your community
3. Track Your Progress
Every card sold goes directly to your cause